Independent record label and apparel line owner, Creer Savoir-Faire, known by stage name It’s Gorgeous, is gracing the cover of Hip Hop United’s August digital issue. He also fulfills the roles of music label manager at O.U.R. Brand and manager of sales and advertising at HHQ. Although It’s Gorgeous Ent. was established in 2012, the brand was derived from an endearing childhood name, as Creer wanted this meaningful word to personify his reality in the business realm. It’s Gorgeous Musique aims to ensure that everyone’s experience with the label reflects its name, so everything is done in-house to ensure quality. The label’s philosophy is to illuminate light on their staff, artists, and collaborators/partners because they deserve for their tireless efforts and strong work ethic to be reciprocated.
Additionally, It’s Gorgeous Musique is currently home to 25 artists from across the nation. Some heavy hitters from the powerhouse include Traffic from Los Angeles, CA, Bullet from Ohio, and The Kidd, who is currently working with Darnell Roy from Jacquees’s and 2 Chainz’s camp. The label is expanding and set to sign a couple of artists from Louisiana in the near future. An alluring component of signing to this team is the available marketing and promotion budgets offered for exclusive recording deals. Moreover, the label is looking to grow to a level where they have 2-3 focal artists securing six-figure advances. As of now, their artists are making and marketing an influx of music. This zealous team of creatives has released 10 songs within the last 30-45 days with more full tracks and features being completed.
Furthermore, It’s Gorgeous Musique has a budding partnership with Local Choice Spirits, working closely with Pixie Paula. It’s Gorgeous works with the brand to push mainly Boosie Juice and are aiming to make a strong presence in South Carolina, DMV (DC/Maryland/Virginia), California, Wisconsin to entertain, engage, and promote. There is also a press and promo tour in order for Atlanta fans to enjoy. The boss is also working on a television series called Men of Business, brought in part by working with rapper CJ Mack and a few other influential vets in the hip hop industry. He is taking time to ensure quality, per usual with all of his projects. Nevertheless, one’s drive is honored in this environment, so doing the actual footwork and having a strong facecard is a hustle that’s respected and rewarded at It’s Gorgeous Musique.
Follow social media handles @itsgorgeousmusique and checkout the label website https://www.
Check out our exclusive interview!
